Charity Website Design

Charity Website Design

Your Charity Website Designer

One could throw a (virtual) dart at any Google listing for a website developer, and nearly all will claim to offer website design for charities—just like they would be happy to design for a clothing shop, real estate firm, or widget manufacturer. You know, it’s “just business,” right?

Wrong. Our services are only for charity organizations.

So, what sorts of charities have we designed for?

From homeless health care to child development; HIV/AIDS services and education to housing and legal for the poor; environmental awareness to college entry preparation assistance. As well as domestic violence centers, harm reduction education and grief counseling, medical and technical education centers and services, children & immigrant services, and more. And most of these client organizations have been small to medium in size, with very limited budgets. (Yet, somehow, we almost always find a solution to meet the client’s budget and expectations!)

Dot Org Web Works only works with charitable nonprofit organizations. And, we’ve been doing this since 2000.

As pointed out in About Us, affordable and easy-to-use website design and development for charitable nonprofit organizations is what our agency specializes in. That, and web presence upkeep for charity webs*. Our philosophy is that to do our best work, we must believe in our charity partners’ service, mission, or product. Design and development for charity groups is our passion—the nonprofit sector is our community. Like you, we’re tasked with helping to make our world a better place.

Website Design for Charities versus Commercial Ventures: The differences can be vast.

Yes, there is a difference! That said, charitable nonprofit websites do share some primary goals with that their commercial counterpart. Both should be:

  1. well branded
  2. appealing and user-friendly
  3. able to generate interest in the organization’s product

But where the separation occurs is that the commercial website targets the purchaser of the item—who is almost always (except for gift items) the end-user of the purchase. Therefore, when one is creating for the for-profit arena, they are speaking to that one audience: the purchaser/end-user.

But, the charity website generally speaks to 2 groups—usually divided equally.

One message is for the product purchaser (i.e., the donor of the item or service), and the other message is for the receiver of the item or service (i.e., the group in need of the thing—the client). And this sort of dual-branding can be a challenge.

In short, the charity website’s end-user—the client (e.g.: patient or victim of poverty and/or circumstances), “user experience” (UE/UX) will not be buyer’s satisfaction or even return on social investment (ROsI). It will be on when, where, and how to obtain the product/service and how quickly they can access it. (Which, by the way, is also important to the buyer/funder who considers overall user experience for clients as a reasonable ROsI.)

However, the donor to the charity’s website will likely need a different approach. And that’s where Dot Org Web Works shines.

* Sorry, we do not work on political or religious causes.